Archive for February, 2007

How to create pre event publicity on Radio

February 9, 2007

Managing Pre-Event Publicity on Air requires you to : – Inform Officially, – Encourage Personally and – Offer Randomly. This is an example of creating pre event publicity on radio on 9 Feb 2007 for a Mega Movie event for Singles on the 13 Feb 2007

Posted in Andrew Chow, Branding, Mass Media, Mega Movie Event, Public Relations, Publicity - Case Study, Romancing Singapore, Singles 163 Comments »