Archive for March, 2011

Spirit of Enterprise Award 2008 Interview – Part 4

March 31, 2011

http://www.soe.org.sg/files/interview2008.php?i=256&a=&c=&year=2008 16. When was the moment you realised the business would work and support you? I think every businessman will set out to think the business will be self-sufficient and supporting. I never allow myself to have any safety net.   17. What are some of your proudest business achievements to date? And why are [...]

Posted in Entrepreneurship 214 Comments »

Spirit of Enterprise Award 2008 Interview – Part 3

March 30, 2011

http://www.soe.org.sg/files/interview2008.php?i=256&a=&c=&year=2008  11. You mentioned that you faced considerable challenges during the Asian Financial Crisis. What about the 911 incident in 2001 and the SARS period in 2003? What are the challenges you faced and how did you overcome them? Asian Financial crisis was my first big hit. My partner and I just had to scale [...]

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Posted in Life 211 Comments »

Using Social Media as a Recruitment Channel

March 30, 2011

Social media is a new wave of internet usage that links everyone in “many to many” conversation using different tools. The most populated sector is the social networking tools like Facebook and Linkedin. Human Resource Managers are beginning to leverage on the large network of professional social network for recruitment and referral. In the near [...]

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Posted in Life 397 Comments »

Spirit of Enterprise 2008 interview (Part 2) – Andrew Chow

March 29, 2011

http://www.soe.org.sg/files/interview2008.php?i=256&a=&c=&year=2008  6. What are some interesting stories you have about your first few customers/first few years in business? When Ideamart first started, although I am one of the founders, I actually look upon my partner, Mr Andy Lai as my mentor, and I always seen myself “working for him”. I was still green then, and [...]

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Posted in Andrew Chow, Business, Entrepreneurship, Life 603 Comments »

Spirit of Enterprise 2008 interview (Part 1) – Andrew Chow

March 28, 2011

This series of posts are repost from my long interview for Spirit of Enterprise Award in 2008 http://www.soe.org.sg/files/interview2008.php?i=256&a=&c=&year=2008 Andrew’s extensive experience in the MICE industry enabled him to have huge networks from people of all industries which helped him when he entered the dating and matchmaking industry. In 2005, he was appointed the role of [...]

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Posted in Andrew Chow, Entrepreneurship, Life 572 Comments »

Establishing strong Personal Branding online through Article Marketing by Andrew Chow

March 27, 2011

One of the many challenges to achieve respectable google ranking is in the area of backlinks to your blog. While the idea of having links exchanged is good, the quality of the incoming sites comes into play as far as Google is concerned. If you are someone who is a thought leader or influencer in [...]

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Posted in Life 222 Comments »

Introducing Postrank Connect – web’s most intelligent and comprehensive service to identify and measure the value of online influencers and their community of followers

March 27, 2011

What is Postrank Connect? Consumers trust the reviews and opinions of those in their networks far more than marketing messages delivered through broadcast media. And PR/marketing professionals know that trusted influencers are key to maximum brand impact. Brands, how much money have you spent on campaigns that failed to meet your PR objectives? Influencers, are [...]

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Posted in Brand Audit, Brand Positioning, Social Media 201 Comments »

Build Your Personal Brand online with EzineArticles

March 26, 2011

Original : http://ezinearticles.com/benefits/ What Can EzineArticles.com Do For You? EzineArticles.com is a matching service — bringing real-world experts and ezine publishers together. Expert Authors & Writers are able to post their articles to be featured within the site. Our searchable database of hundreds of thousands of quality original articles allows email newsletter publishers hungry for [...]

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Posted in Brand Communication, Brand Positioning, Brand Strategy, Branding, Publicity 193 Comments »

Power Networking Tips for Professionals, Executives, Managers and Technologists

March 23, 2011

Networking is one of the best personable way of spreading your influence through knowing people, forming connections; giving and sharing before you receive. In this presentation, the power networking tips are presented in 4 categories: P – Prepare before Your Venture M – Mind Your Manners in Networking E – Experience Sowing and Reaping T [...]

Posted in Business, Executive Lifestyle, Networking, Personal Branding 686 Comments »

Is your company ready for public relations?

March 20, 2011

How do you know if your company has high media maturity index? Use this simple assessment tool to help you measure your organization’s Media Relations maturity across 6 key success drivers. For each of the best practice, grade your company against the criteria and do a self-assessment. 1. Media Awareness a.       Relevant, local, industry and [...]

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Posted in Business, Public Relations 215 Comments »