Top 30 Most Valuable Brands in the World for 2011

The Brand Finance plc. Global Intangible Financial Tracker League Table (GIFT), which normally releases global brand rankings in January, updated their list as of last month due to these conditions. Financial brands were the hardest hit, with banking brands losing about US$$25.9 billion (S$32.1 billion) of their brand value from January this year. HSBC has […]

Build Your Personal Brand online with EzineArticles

Original : http://ezinearticles.com/benefits/ What Can EzineArticles.com Do For You? EzineArticles.com is a matching service — bringing real-world experts and ezine publishers together. Expert Authors & Writers are able to post their articles to be featured within the site. Our searchable database of hundreds of thousands of quality original articles allows email newsletter publishers hungry for […]

Participate in trial promotion of MASEGO THE SAFARI SPA of $98, and get a DVD of Andrew Chow Relationship Talkshows

ABOUT MASEGO THE SAFARI SPA [youtube http://www.youtube.com/watch?v=WDIMX12Bso0&fs=1&hl=en_US&rel=0] The first and the biggest Safari-themed concept spa nestled in SAFRA Jurong, experience a lush spa haven right here at Masego. Be welcomed by the gentle humming of tropical birds as you relax and indulge your senses in signature spa therapies inspired by Mother Nature. • 14 unique […]

For all the aspiring online publishing authors…Smashwords is your answer

Do you want to be a online published author like me? I searched for a long time for the right partner and the effort pays off. Smashwords is my answer. It is one of the online publishers which work with Apple. Although I am still in the midst of working out the style guide, I […]

Bloggers share their hearts about their heartlander place in Singapore – Hong Kah Point

The posts from our bloggers to encourage their followers to soak in the spirit of Lunar New Year 2011 at Hong Kah Point is out! It is located at Blk 501 – 508 at Jurong West St 51. This is a pilot project to encourage business association of all heartland centres to engage younger generation […]

Effective Social Media Strategies (Case Studies)

I am invited to speak on the “Effective Social Media Strategies” on 31 Jan – 2 Feb at the Social Media Enterprise Forum in Dubai, UAE. Effective Social Media Strategies • Fan recognition vs Fan acquisition – Taggo.me – new recognition strategies for retail – Response Strategy Map • Community Awareness through Community Advocates – […]

Thoughts on 'Singapore Polo Team's Trunks "Inappropriate"" report

There are several lessons we can take away from this episode. 1. Do not assume. When in doubt, always seek official approval. Creativity needs Approval too. There are clear guidelines on the use of state flag, crest and even Merlion symbol owned by Singapore Tourism Board. 2. The brand identity can be expressed in many […]

Branding Challenges

Are you a business owner and suffer from one of the following? People don’t know about your company. People don’t care about your company. People confuse you with another company. People have mis-perceptions about what you do. You are not engaging your customers. You are not enjoying media attention. You are not getting the deal […]

A Gathering of Regional Business Development Directors of d’Oz International

On 23 Aug 2010, I was honored to speak for an hour in between d’ Oz International Pte Ltd‘s regional training of business development directors from Vietnam, Indonesia, Philippines, India and Singapore. Increasingly, regional client have requested for workshops/seminar on social media and branding. The talk on “Social Media 101 for Business 2.0” have cleared […]