Do Singles in Singapore need another Campaign to settle down?

There was a time 5 years ago, a foreign press reported a story about Singaporean being the best in the world in terms of competitiveness, efficiency and high-standard of living. The headline was “Singaporean can do anything except dating!” My initial reaction was a rush of anger because there are plenty of dating going on, […]

Table For Six with the Star Singles – 12 Feb 2008

A Date with the Star Singles was an marketing campaign in 2008 Feb to raise awareness for a new group dating concept – Table For Six 6 eligible singles were chosen and have their best profiles listed over a month for other singles to write in to date them. The Star Singles (3 guys and […]

How to create pre event publicity on Radio

Managing Pre-Event Publicity on Air requires you to : – Inform Officially, – Encourage Personally and – Offer Randomly. This is an example of creating pre event publicity on radio on 9 Feb 2007 for a Mega Movie event for Singles on the 13 Feb 2007 Pin It

Strategic Alliance with Star Cruises on Dating@Sea – Presentation to HR managers

Star Cruises, our cruise partner for Dating@Sea 2007 sponsored their venue and F&B to 40 HR managers on board for a short visit. The HR managers were given a 30 minute presentation and followed by another 30 minutes of ship tour. They brought the message of the dating@sea cruise to their staff. The Presentation was […]

Positioning yourself as a voice of your industry on Radio interview

All media love content providers who can deliver relevant and quality information to their readers/listeners/viewers. Do not seek to sell but rather educate the public on radio interview. This is a radio interview on 938Live on Speed Dating from 3 Dating Service Providers – Andrew Chow, Nazran Ahmad and Jennifer Yeo.  Pin It

1st Dating Industry Networking Night @ Zee 10

More than 70 business owners and professional from more than 55 companies gathered at Zee 10 Bar. You never get the chance to meet so many match makers. A handbook was given to every participants who pay $25 for free flow beers and some finger foods. The most interesting company seemed to be SEXPO Pte […]