Romancing the Media (How speakers and trainers can create a buzz in the media)

January Meeting: Thursday 12 January 2012
VENUE:Rendezvous Hotel, Bras Basah Road, Singapore6.00 pm ADDED-VALUE SESSION
CHRISTIAN CHUA:
Reading Body Language for Speakers and Trainers


7.30 pm
MAIN MEETING
ANDREW CHOW:
Romancing the Media
SHARON CONNOLLY:
Dressing for Success on the Platform

==================================================================

Presentation #1

Romancing the Media
How speakers and trainers can create a buzz in the media
with Andrew Chow

Public relations is an art every speaker must acquire for publicity and personal branding. While social media keeps the conversation going, your exposure in the mass media can elevate your status as the authority in your subject of expertise.

Approaching the media is just like dating. We need to do some homework, preparation and even scripts at times when we are on the way to becoming media-savvy. Being featured on radio as a frequent guest or panelist will allow you to speak to hundreds of thousands. Focusing on your content delivery and engaging in conversation with radio hosts are great showcases for potential clients who may be listening to you for the first time.

You will learn:

  • How to make connections with Singapore and Malaysia media
  • How to propose a talk-show series with the media
  • How to get invited back on radio over and over again
  • How to build rapport with the producer on air
  • How to leverage on post-media interviews for marketing
  • Which programmes in Singapore radio are suitable for you?

About Andrew :

Andrew Chow is a certified life coach, entrepreneur, speaker and a self-made news maker with over 200 interviews and features in 5 years in regional media and press. Andrew has appeared on Positive Business Minutes, a month-long programme on radio 938live, twice in 18 months.

Andrew founded Ideamart (S) Pte Ltd in 1994, won the Spirit of Enterprise Award in 2008 and the Successful Entrepreneur Award in 2010. He is fondly called ‘ideasandrew” in all his social media connections. He has also founded several social networking portals with over 10,000 profiles. Andrew is a Professional Member of APSS and also serves as a member of the Exco.

To register : email – admin@asiaspeakers.org

Pin ItFollow Me on Pinterest

Comments are closed.