Tag Archive

The importance of Content on Social Media

Published on January 3, 2012 By ideasandrew

If social media strategy is a game of chess, Content will be the King on the chest board. Broadly speaking, There are 3 main types of Content : Original, Co-created and User-generated. In the Web 1.0 era, all commercial messages are taken in its entirety without question. In Web 2.0 where interactivity is the key,  [...]

www.andrewchow.sg is listed on Sgblog.com as “Ideasandrew”

Published on July 17, 2011 By ideasandrew

Today is a great day as I was just told that sgblog.com has accepted my requested for listing as “Ideasandrew” http://www.sgblog.com/home/detail/4588/ideasandrew.htmlAbout SgBblog About Sgblog.com Started by Singaporeans. For Singapore. They took roots in early 2004, started off as a community site and forum for Singapore bloggers to meet and get to know each other. July [...]

Do Singles in Singapore need another Campaign to settle down?

Published on August 17, 2010 By ideasandrew

There was a time 5 years ago, a foreign press reported a story about Singaporean being the best in the world in terms of competitiveness, efficiency and high-standard of living. The headline was “Singaporean can do anything except dating!” My initial reaction was a rush of anger because there are plenty of dating going on, [...]

Andrew becomes an associate trainer in SCCCI

Published on July 29, 2010 By ideasandrew

Developing a Winsome Social Media Strategy for SMEs Date: 18 August 2010, Wednesday Time: 9am-5pm (Registration starts at 8.30am) Venue: SCCCI Conference Room, Level 2, 47 Hill Street Fee: SCCCI Member-$180; Non-member-$200 Learn about:  Overview of New Media : Content, Conversion & Communities  Aligning new media strategy to its business strategy  Identifying [...]

10 Keys to Social Media Success

Published on June 18, 2010 By ideasandrew

Experiment different platforms. Experiment different platforms personally before doing it professionally Try a variety of social media tools Be yourself, make some friends, and share your content Device a strategic approach to social Media (more on this in the next segment) Research and Listen Find out where your audience is engaged in  and identify the [...]

Romancing the Media for Business (Positive Business Minute) – Radio 938live

Published on June 1, 2010 By ideasandrew

The month of June is an exciting month for me as I am invited to be the speaker for Positive Business Minute, a special production by radio 938live managed by producer/Presenter Stanley Leong. Over 22 days, I will be sharing 1-2 minutes of tips each day on how Business can leverage on the mass and [...]

Are You My Type – Single ladies Workshop on Enneagram

Published on April 30, 2010 By ideasandrew

The Perfectionist (the One) Perfectionists are realistic, conscientious, and principled. They strive to live up to their high ideals. What I Like About Being a One being self-disciplined and able to accomplish a great deal working hard to make the world a better place having high standards and ethics; not compromising myself being reasonable, responsible, [...]