I am grateful to Felix and Roland for inviting me to speak at their inaugural Entrepreneur Workshop organised by Catalyst Connector on 16 Sep. Persona Management is first of the 3-part series of workshop aimed at challenging entrepreneurs and business owners to do brand audit, brand management and eventual brand communication.
I shared on the 8Ps of Persona Management
4. Public Speaking
7. Public Service
The presentation I did is on Slideshare and the pictures can be downloaded on Flickr